Search Engine Land startet PPC Academy

Josh Dreller von Search Engine Land wird ab heute eine wöchentliche Artikelreihe starten, bei der es um Paid Search geht:

Welcome to PPC Academy. For the next year, each week this column feature a post as part of an ongoing series on the best practices of paid search; a fifty-two chapter guide from start to finish covering all of the points needed to build, steward and optimize a paid search account.

Worum genau soll es gehen?

This column will not only cover the fundamentals of paid search management, but also highlight technology and tactics that are the hallmarks of top paid search success stories.

Artikel lesen: Welcome To PPC Academy, A One-Year Paid Search Course